CIC/Client Work/Ralph Lauren Luxury Fashion — 2025

Ralph Lauren

Client
Ralph Lauren
Sector
Luxury Fashion
Market
International
Engagement
Product photoshoot, product branding, market analysis
The Brief

Ralph Lauren engaged CIC twice. The first engagement covered a controlled product photoshoot and product branding — a study of the house’s leather goods, staged and lit to its equestrian heritage.

The second engagement was a dedicated market analysis, prepared to inform positioning decisions for the product line.

The Work
Product study — equestrian setting
Product study — equestrian setting
Product study — tack room
Product study — tack room
Product study — studio composition
Product study — studio composition
The Result

Both engagements were delivered to the standard the house is known for: photography that lets the product carry the frame, and analysis prepared for decision-making rather than display.

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